Sep 24, 2004

CareSource Selects LEAP for Consulting, Design and Development

by: lfi-m in News

CareSource, Ohio's largest Medicaid managed health care plan, selected LEAP to provide website consulting, design and development. Based in Dayton, Ohio, CareSource serves almost 350,000 Medicaid consumers in 13 counties in Ohio.

LEAP was selected from 15 firms which responded to CareSource's Request for Proposals to redesign its website for Ohio and create new websites for CareSource's parent company, CareSource Management Group, and its Medicaid managed health care plans in other states. CareSource executives chose LEAP based on its staff's creative talents and firm grasp of technology.

As a managed health care organization, CareSource focuses on prevention with a goal of improving member health and the quality and accessibility of services for Medicaid consumers. CareSource assists in the coordination of member care by partnering with a network of 8,000 participating doctors, hospitals and other health care providers.

LEAP will develop websites for CareSource Management Group and for its Medicaid health care plans in Mich. and Ind. LEAP will also redesign the existing website for the CareSource plan in Ohio.

The three planned websites will provide interactive services for members and providers as well as areas for community agencies, job applicants, the media and the general public. LEAP is pleased to work with CareSource's Communications and IT teams on all of these projects.

CareSource joins the growing list of health care clients for LEAP. The agency engaged with LasikPlus Vision Centers to create an Interactive website to serve their consumers in 36 centers nationwide.

About LEAP
LEAP is a digital agency with an integrated philosophy at its core. LEAP delivers integrated experiences that connect on brand promise and achieves true integration by ensuring brands become a seamless part of the consumer lifestyle, not an interruptive one. LEAP has developed a depth of expertise in the consumer product and retail, financial services, food and beverage, healthcare, business-to-business, and fashion and entertainment markets.

LEAP has offices in Louisville and Cincinnati. Find out more at www.leapagency.com.