Personalization: From its Genesis to Today
How To Begin Personalizing Your Marketing
A Beginner's Guide to Research-Based Personalization
The Technicalities Of Dynamic Content
Designing the Customer Experience to Provide Quality Service
Balancing Privacy with Personalization
There's An App for That
Stores Are Never Nice to People, They're Nice to Credit Cards
Death to Organic Content
Personalizing Video
Personalization Does Not Equal Trust
After Personalization, What's Next?