Apr 22, 2003

LEAP to Custom-build Site for Custom Cabinet Builder

by: lfi in News

LEAP, a Louisville-based interactive media agency, recently began the redesign and redevelopment of Mouser Custom Cabinetry's Internet website, which will be launched in late May.

Alan Gilleo, LEAP's creative director, said the site will feature vast improvements and will be a more effective communications tool for the company. "We've worked very hard to refine the site's content and messaging as well as adding features to showcase the unique cabinetry work that Mouser undertakes," Gilleo said.

The site is also designed to improve customer relations and aid sales efforts. Gilleo said he believed more and more companies are seeing the benefits of investing in online strategies. "Businesses large and small are realizing that a strong online presence is one of the most effective and cost-efficient ways to reach customers," said Gilleo.

Mouser Custom Cabinetry has been building and selling cabinets since 1955. Its Elizabethtown factory employs 280 associates and serves customers in nearly every state east of the Mississippi River.

Jeff Ramsey, Mouser's Creative Marketing Coordinator, said that LEAP was a standout among its competitors. "LEAP Interactive's capabilities and past work made our choice to select an interactive agency an easy one," said Ramsey. LEAP is a Louisville-based interactive agency providing interactive services including website development, kiosk design, CD-ROMs, traffic building and interactive marketing services. Their clients include KFC International, Brown-Forman, the Louisville Orchestra and Thomas Industries.

About LEAP
LEAP is a digital agency with an integrated philosophy at its core. LEAP delivers integrated experiences that connect on brand promise and achieves true integration by ensuring brands become a seamless part of the consumer lifestyle, not an interruptive one. LEAP has developed a depth of expertise in the consumer product and retail, financial services, food and beverage, healthcare, business-to-business, and fashion and entertainment markets.

LEAP has offices in Louisville, Boston, and Cincinnati. Find out more at www.leapagency.com.