LEAP announces the February 1 release of
CheckPoint®, a service that eliminates unwanted SPAM and viruses before
they reach company networks. CheckPoint® could save local businesses
thousands of dollars annually.
Nationally, SPAM and viruses cost businesses $23 billion dollars in
2003 from lost productivity, interruption of services and wasted or
damaged resources, according to estimates from Ferris Research and
Computer Economics. Economic losses could potentially grow to $75
billion dollars by 2007 if SPAM and viruses are not stopped.
Conventional anti-SPAM and anti-virus programs fail to protect
businesses from the problems SPAM and viruses can cause. These programs
address the infections after they have entered a company's network. By
then it is too late. However, CheckPoint® stands at the perimeter of a
corporate network and filters out SPAM and viruses before they ever
reach an email user.
LEAP's Vice President of Marketing, B. Todd Bright,
says, "We recognize the absolute necessity our clients have to battle
the crippling and financially devastating problems that SPAM and
viruses cause. Not only will CheckPoint® offer a local solution, but
more importantly, it will keep our clients' businesses running
CheckPoint® also offers automatic updating. This keeps the program
current with the latest invasive techniques of spammers and circulating
viruses. Furthermore, CheckPoint® is easy to incorporate into a
companies existing network. No hardware or software purchases are
required. Once CheckPoint® is activated, it may be customized to meet
the specific needs of the individual company.
LEAP is Louisville, Kentucky's leading interactive
agency. LEAP provides a complete range of interactive
media products and services including Web site development, CD-ROMs,
e-commerce, search engine marketing, and other interactive marketing
support. LEAP services such clients as YUM!
International, WXPN, the Louisville Orchestra and Thomas Industries.