When the largest privately owned lift
company in the world wanted to lift their online visibility, they
naturally turned to LEAP.
On May 2, 2015, LEAP announced they have been contracted
by Challenger Lifts, Inc. to provide New Media services for their
Those services will include Search Engine Optimization (SEO),
copywriting and conversion Return On Investment (ROI) refinement.
LEAP will optimize the site using a brand-conscious approach,
developing the site into a profitable part of the company's marketing
"This SEO initiative is an ongoing service, keeping our customers at
the top of online visibility," says Ryan DeShazer, former Search Marketing
Specialist for LEAP's New Media Department. "Over time, product
lines and items change in popularity. LEAP creates feeds that
dynamically provide relevant content to the major search engines,
keeping Challenger's site continually optimized in the face of an
About Challenger Lifts
Challenger Lifts is the largest privately-owned lift company in the
United States. Challenger is also the oldest U.S. manufacturer of
Versymmetric 2-Post Automotive Lifts. Our automotive lift manufacturing
facility is on the leading edge of technology, and is approved by more
automobile company programs than any other automobile lift manufacturer
in the world.
LEAP is a full-service interactive agency that
offers Interactive Brand Strategy, Interactive Marketing, New Media
& Promotion, Online Client Acquisition, Creative Services, Web
Technology Services, Account & Project Management, Measurement
& Intelligence, and Outsourced Site Management.
The Company services clients in states. Clients include
The Louisville Orchestra, Fund for the Arts, the University of
Louisville, and Wyatt, Tarrant & Combs, LLP. LEAP
also works with Fortune 500 clients including Tommy Hilfiger, Mead
Westveco, National Public Radio, YUM! Brands International,
Brown-Forman, and Aleris.