Sep 22, 2011

Christy Belden Presents LinkedIn to Louisville’s YPAL

by: Emily Van Winkle in News

LOUISVILLE, Ky. – September 21, 2011 – Christy Belden, the Vice President of Media + Marketing at LEAP will do a presentation on LinkedIn for the Young Professionals Association of Louisville (YPAL). The presentation, “Strengthening Your Profile and Using It for the Job Search,” will be held on Oct. 5 at 5:30 p.m. at the Stites & Harbison Building located at 400 West Market Street in downtown Louisville. To register for the event, visit YPAL’s website.

Belden’s presentation will cover the importance of LinkedIn, why it is a powerful networking tool, and statistics on who uses LinkedIn. The majority of the presentation will be done working within the social media property, so the audience will see first-hand how to optimize their personal profile for their job search.

“We partnered with YPAL for this event because Louisville has a great pool of young professionals, and we want to help this talent learn how to develop their own personal brand, how to begin to market themselves, and how to use LinkedIn to its utmost potential,” said Belden. “The first tip I have is if your LinkedIn profile isn’t at 100%, that is the first thing you need to get done. Only when your profile is at 100% do you show up the most frequently in search queries. Let it do the work for you.”

Christy Belden has 11 years of experience in marketing, including PPC, SEO, social media, email marketing, mobile, and traditional marketing. She continues to build a deep well of experience and is always in touch with the trends and strategies that provide a solid return on investment for clients.

YPAL is a professional organization to connect, engage, and develop metro Louisville’s young professionals through community and professional and social opportunities. YPAL was formed in 1999 when a group of young professionals came together to support attraction and retention efforts of young professionals in the community.

Fore more information, please visit the LEAP blog.

About LEAP

LEAP is a digital agency with an integrated philosophy. LEAP helps clients engage with customers according to their own individualized relationship with the brand. Agency services include a full spectrum of strategies and executions from brand creation to campaign integration to metrics analysis. With offices in Louisville, Boston and Cincinnati, LEAP works with clients from coast to coast, including Sun Tan City, McGraw-Hill, Sutter Home, Tommy Hilfiger, Graco and Texas Roadhouse. For more information, please visit