• Feb 07, 2017

    We Need to Talk about the Hyundai Super Bowl Ad

    by: Hayli Goode in News
    While the shock of the Patriot’s Super Bowl LI comeback was still fresh on America’s emotions, Hyundai aired an advertisement, produced by ad agency Innocean USA with direction by Peter Berg, in the “post-gun” slot that could have... Read more
  • Jan 13, 2017

    How to Make your Site Closer to ADA Compliance

    by: Hayli Goode in News
    On July 26, 1990 President Georgie H.W. Bush signed the American with Disabilities Act into law. Under this legislation, anyone with physical or mental disabilities are given the same opportunities as able-bodied individuals. Meaning, equal employment... Read more
    Alt Text
  • Dec 20, 2016

    LEAP's 17th Annual Holiday Party

    by: Hayli Goode in News
    Before presents still unwrapped, cooking to-do’s and family members from out of town tore us apart, the Louisville LEAP team (including JUMP and LEAPamp members) gathered together to celebrate the Christmas cheer. Because getting out of the office... Read more
  • Dec 19, 2016

    Facebook is Turning into TV. And They’re Not Alone.

    by: Hayli Goode in News
    According to Digiday, Facebook has been trying to become more like TV — what, with its advertisements, all-consuming snippets of video and ability to pause, stop and start whenever. But one feature, in particular, has helped the medium in this venture:... Read more
  • Dec 15, 2016

    LEAP Gives Back with a Competitive Edge

    by: LEAP in News
    Friendly competitions are always fun. And they get even more enjoyable (and competitive) when it’s about giving back to our local community. On December 8, 2016 the American Advertising Federation of Louisville hosted their annual Party with a Purpose... Read more
  • Dec 07, 2016

    Shopperfund and LEAP are Ready for 2017

    by: Hayli Goode in News
    This has been a banner year for Shopperfund. And LEAP was lucky to be a part of their 2016. Not only are they in the midst of rebranding, but they appointed LEAP to help with their digital marketing strategy. Shopperfund brings a unique approach to consumers... Read more
  • Nov 22, 2016

    Pinpointing City BBQ’s Platforms

    by: Hayli Goode in News
    Aside from great barbeque and a family-atmosphere, City BBQ had a lot going on. In fact, in addition to roasting its meats for 18 hours at a time, we’re not sure how the local BBQ diner kept up its social and web properties. That's why they called us.... Read more
    Screen Shot 2016-11-22 at 1.55.25 PM
  • Nov 01, 2016

    The LEAP Team Expanded in October

    by: LEAP in News
    October was a busy month for LEAP, LEAPamp and LEAPframe. In addition to publishing the Fall 2016 issue of Logic + Magic, picking up a few new clients, traveling out of the country to shoot a video and launching LEAPamp, we also hired some great, new... Read more
  • Oct 24, 2016

    LEAP Sponsors the 2016 Digital Crossroads Conference

    by: LEAP in News
    October 20 – 21, advertising professionals gathered in the Horseshoe Hotel and Casino in southern Indiana to hear from expert digital speakers, network and maybe gamble the free $10 reward away. The Louisville Digital Association hosted its annual... Read more
  • Sep 14, 2016

    LEAP and LEAPamp Welcome Heaven Hills’ Cold Spell Whiskey Brand

    by: LEAP in News
    LEAP and our content division, LEAPamp are excited to welcome Cold Spell Whiskey as a new client. Cold Spell Whiskey is part of the Heaven Hill Brands, which is now the seventh largest spirits supplier in the United States and second largest holder of... Read more