Aug 13, 2012

Responsive Web Design: Givin’ You Perfect Pictures on the Social Space and Beyond

Before I leave my apartment every morning, the first thing I make sure of is that I haven’t left my cell phone on my nightstand (which, I admit, I have a tendency to do). No, it’s not making sure I have my keys, my money, or making sure my shoes match that dominate my routine. It’s my phone. I know that many of you are like me and would rather leave your home without your wallet than your mobile device.

And with this crippling dependency on mobile technology, it only makes sense you would want all your web pages to be optimized for mobile use. Responsive web design, as we have discussed in a previous blog post, is one to ensure that your site looks good on any device (yes, even the tiny, four-inch screen of my iPhone). After all, even if you aren’t driving people to interact with you on a mobile device, you never know who will link to your site in a Facebook, Google+, LinkedIn, or Twitter post or follow a link you post.

On social media giant Facebook, more than 3 million links to outside sites are posted per hour. And because thousands of people are being driven around the web by these links, it’s important that your site can be viewed on a desktop computer or on a mobile device.

And, my friends, RWD’s ability to tackle both the desktop and mobile front makes it a great option for your new site or site update.

As Facebook continues to evolve and deliver more features to its users, one of its latest announcements will bridge the gap between the mobile app and the desktop site. This proposed “Save for Later” button will allow mobile users to save stories or links friends post to a saved folder from both their mobile and desktop machine, giving users the ability to save the posted links, viewing them at their leisure. As Facebook users get more “link” power, it’s important companies and brands keep up with their web design in order to appease users on any screen (both current or future).

As technology evolves and new gadgets are released, the responsive web design trend (and other trends we haven’t discovered yet) will become larger topics of conversations among the techie crowd.

What do you think? Retweet, like, or share our latest blog, and tell us why you think responsive web design is here to either stay or go away.