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technology is a way of life

With a deep history in digital marketing and development, our marketplace and commerce offering brings strategic clarity, technology know-how and creative brilliance to help businesses deliver winning commerce capabilities across all digital channels. Whether it is Amazon or Ebay, from Instagram and social channels to other marketplaces, online retail and D2C, we have built an omni-channel retail experience for brands.


Our legacy in digital has taught us three things:

1. The online experience should be a personalized.

2. The experience should be a part of an integrated approach.

3. The experience should help our clients sell more product.

  • SERVICES
  • E-Commerce Strategy Development
  • Multi-Channel Supply Planning
  • Operational + Sales Management
  • Assortment Strategy + Planning
  • Media Planning + Management
  • Organizational Analysis
  • Content Strategy
  • Digital Shelf Monitoring + Management
  • New Product + Brand Launch Services
  • Alexa Skills Development
  • Promotional Program Planning
  • Customer Feedback Utilization
  • Review + Reputation Management

MARKETPLACE + ECOMMERCE CAPABILITY

RETAIL COMMERCE
walmart
kroger
wayfair
alibaba
overstock
SOCIAL COMMERCE
facebook
insta
poshmark
ltki
pinterest
MARKETPLACE
amazon
ebay
mercari
etsy
rakuten
RETAIL COMMERCE
SOCIAL COMMERCE
MARKETPLACE
walmart
facebook
amazon
kroger
instagram
ebay
wayfair
poshmark
mercari
alibaba
liketoknow
etsy
overstock
pinterest
rakuten

OUR APPROACH

Our Commerce offering is a consultancy that brings strategic clarity, tech know-how and creative inspiration to help organizations deliver winning commerce capabilities across digital channels: Amazon and other marketplaces, online retail, D2C and social.

Our marketplace process unifies a brand’s personality with a relevant shopping utility. We put the consumer at the center of the thought and consider their needs when shopping online.

Our team of research and analytics professionals partner with brands to determine the best strategy that drives ROI, putting your brand in front of consumers in an already noisy landscape.

Then, our development team codes the data, design, intuition, content and technology to engineer an e-commerce experience that is sophisticated and drives sales.

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CREATING
PERSONALIZED COMMERCE

We use unique analytics and insights to determine your target online audience, and provide them with the right message on the right channels at the right time that spurs creativity to take action.

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DELIVERING
MULTICHANNEL RESULTS

Even when it comes to marketplace, we can’t spray and pray. We identify the best plan to create a balanced, strategy mix across marketplaces, online retailers and D2C channels.

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BUILDING
ECOMMERCE TECHNOLOGY

By using best-in-class technology and systems, we deliver on your brand promise and create long-term value for your business in a whole new market.

E-COMMERCE STRATEGY DEVELOPMENT

Marketplace and e-commerce listings require more than great copywriting. Every piece of content has to be optimized in order to get in front of your target audience through simple keyterms. We work with clients to develop a channel strategy, across marketplaces, their own website and through B2C retailors, making your brand and product appear in the places where consumers are shopping.

This means maximizing proven e-commerce strategies, product data information, reviews and technology that ensures multi-language content focused on visibility and cross-selling.

But we go beyond content creation. We optimize your content to ensure it is found amongst the noise and with multi-lingual catalogue management.

SMART CONTENT MANAGEMENT

Marketplace and e-commerce listings require more than great copywriting. Every piece of content has to be optimized in order to get in front of your target audience through simple keyterms. We work with clients to develop a channel strategy, across marketplaces, their own website and through B2C retailors, making your brand and product appear in the places where consumers are shopping.

This means maximizing proven e-commerce strategies, product data information, reviews and technology that ensures multi-language content focused on visibility and cross-selling.

But we go beyond content creation. We optimize your content to ensure it is found amongst the noise and with multi-lingual catalogue management.

Our SEO and SEM teams take our content and optimize it per platform, per product.

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DIGITAL SHELF MONITORING + MANAGEMENT

Similar to a brick and mortar stores, consumers like to browse marketplace and e-commerce sites. Digitally shopping, they click a myriad of products to ensure they pay for exactly what they’re seeking.

Your content can’t only attract their attention, but also answer all their questions about the product. Product detail pages of titles, descriptions and bullet points aren’t enough. In fact, it’s only 30% of the needed content. Consider the other 70% behind-the-scenes that is ever-changing and even more important to your product begin found by the right consumer. Listing your products in the right categories, selecting the right keywords, and assigning the right attributes are some of the "hidden" elements which ensure consumers find your products on Amazon.

Images are not only helping social media algorithms, they’re imperative to purchasing online. It’s likely you can’t remember the last time you bought a product online without first viewing images or watching the product in action. One photo is not enough, a gallery sells a product as much as text by creating confidence the user’s dollars are going toward exactly what they’re seeking. Videos, 360-degree images all increase your ability to convert your shopper.

Our LEAP Frame team has created a package specifically for marketplace content assets, including photo galleries and How To tutorials.

And since purchases are being made 24/7, we create a continuous system that ensures your product is in stock, alerts both the brand and the consumer if it’s running low and is offering the best price.

DATA ANALYTICS

Similar to any project we undertake with a client, we begin with a Discovery. In order to target your target audience on a crowded Amazon marketplace, we have to understand your target audience. Using unique data and analytics, we can create content that is relevant and engages your user. Our reporting and analytics software enables you to access sales analysis, promotional results and online status anytime. Even better, it alerts us if any of those numbers are skewing.

Using machine learning to understand consumer trends and feedback and competitive comparisons.

LEAP Agency has partnered with Enable.Ai, a startup focused on machine-learning and natural language processing, to better quantify the drivers of consumer engagement.

Utilizing Enable.AI, we can offer a comprehensive solution to your Marketplace needs. With our strategy and Enable.Ai's insights, we can ensure there's proper alignment between your product listing, your imagery, and your shopper's expectations.

Product listings and reviews offer a wealth of data that is often overlooked. Enable.Ai's machine learning solutions allows us to understand the underlying patterns in that data that define your vertical, differentiate your competitors and pinpoint what your consumers care about.

Our Research + Analytics team partners with Enable.Ai to listen for industry and competitor user-generated reviews to identify opportunities, weaknesses, novel insights and ultimately help build a better strategy for your product and your marketing efforts, digital or otherwise.