LEAP helps a healthcare empire conquer digital
Kindred is a giant of healthcare. They presented us with a problem just as big. As the nation’s largest provider of diversified healthcare for non-life-threatening conditions, the Kindred family included more than 300+ hospitals, nursing homes and rehab facilities. And Kindred wanted to control the web and mobile sites for each of them with a single Enterprise-level CMS. Ah yeah... it had to be easy to use, too. We said no problem.
- User Experience Design
- Sitemap + Flowcharts + Wireframes Creation
- Architecture + Prototype
- Interface Design + Development
- Design Specifications
- Business and Functional Requirements
- Content Management System Implementation
- Custom Integration
- Infrastructure Design, Development & Maintenance
- Database Development
- Application Development
Kindred’s healthcare empire is vast and demanding. So we divided it up. For each of the companies three divisions: Hospital, Nursing Center and Rehab Care, LEAP decided to create a separate platform. This strategy would reduce the information volume of any one platform and allow for more efficient content control at the corporate level.
It would also be important for the CMS to allow for individual site updates. Kindred is committed to personalized care, and that requires local control, both of facilities and digital properties.
Designing Kindred CMS was a Huge Enterprise by Any Standard. (Including Ektron’s.) For Kindred, LEAP built, and continues to maintain, the largest and most sophisticated Ektron-based content management system in the U.S.A. Through LEAP-designed software and network infrastructure, this CMS allows Kindred to push content network-wide to each of its more than 300+ digital properties, while also allowing individual sites to post their own unique updates.
Kindred hospitals are clean, efficient and welcoming. Thanks to LEAP, their websites are, too. The functionality of the CMS creates a user experience that embodies the Kindred brand and carries it across all the company’s sites. This experience features simple, intuitive navigation, while at the same time inviting exploration and discovery through photo galleries and videos, as well as virtual tours, interactive calendars and clearly defined social media buttons.
The Numbers Tell a Big Story. Kindred’s many web and mobile properties include: