Due the nature of their business, Fiserv needed to update content on their site quickly. LEAP Agency built an advanced workflow solution and CMS that translated any content into five languages:
geo-targeted content and user-flow
Because Fiserv is an international business, their products and solutions varied by user’s location. LEAP Agency built an UX tool that took into account a user’s locaion, showing them only the Fiserv products available in their area.
LEAP Agency developed an integrated digital communications platform, inclusive of ongoing email marketing, to notify current Fiserv customers of the new website, and new solutions and product bundles.
Separated by region, this has proven effective for Fiserv to generate new leads, as well as showcase new features and services to upsell current customers on additional products.