we knocked the mcstuffins out of this app by helping the children’s museum of indianapolis increase their exhibit engagement

doc mcstuffins

The Children’s Museum of Indianapolis partnered with Disney to host a Doc McStuffins exhibit in their museum. LEAP Agency created Doc’s “Big Book of Boo Boos” as an app for the exhibit.

the-big-book-of-boo-boos

In the show, Doc McStuffins relies on her Big Book of Boo Boos to diagnose her patients - usually her stuffed animals.

LEAP turned the famous book into an interactive iPad app kids could use in the exhibit to diagnose patients.

Dustie Musties
Driedout-a-tosis
Pricklethorns
Dustie Musties
Driedout-a-tosis
Pricklethorns

The exhibit did so well at the Children’s Museum of Indianapolis, that it traveled to other state’s children’s museums. Ultimately, the Doc McStuffins exhibit sold out in record time for the next three years.

mattering more

15

K

visitors in first week

60

K

visitors overall

94

%

completion rate